If you feel under pressure or overwhelmed as a parent, know that you’re not alone. It’s a universal feeling that engulfs all parents and they often feel that they simply lack time in the day. Time as a parent is invaluable and the parenthood plate is full, and it isn’t easing up. From working, raising kids, managing the household and a social life, exercising, the list goes on and seems to never to end. It’s no wonder parents feel short on time and a sense of stress.

Everyone values their time, but Australians between the ages of 18-49 who are working parents feel the pressure more than others. A recent NAB study has shown that “lack of time” is perceived is one of the greatest detriments to our personal overall wellbeing. It’s not surprising to then to hear that if you could “buy” an extra hour of time a day, the average person would be happy to pay $68, with women aged 18-29 disclosing they’d be willing to pay double that at $131.

Gaining back time in your day isn’t easy and people are spending more time on household chores, answering emails and working, compared to a year ago. To get back that precious time, outsourcing is a viable and effective option. It seems busy parents aren't or can't though, with less than 10% of households outsourcing cleaning, less than 4% are pre-preparing meals and people are spending over an hour a week simply organising their busy household.

With only 24 hours in the day to accomplish it all, time should not be taken for granted. Cue myWhānau. In Maori, whānau can be closely translated as extended family and that’s exactly what the platform myWhānau was designed for. It’s an effective and efficient way to outsource and gain time back on the coordination and running of the family home. Not only will you gain time in your day you could spend with your family or doing something for yourself, but it’ll also provide you a much-needed sense of relief. Your time is worth more than money so myWhānau was designed for you.

Sources : NAB Wellbeing Insight Report, September 2018, ABS Spotlight on National Accounts: Unpaid work and the Australian Economy, 2014